What are the services that a PWFO Provides

Financial and investment-related services can be broken down into two dimensions: the CFO (Control) and the CIO  (Investment) models.
The activities of a PWFO are quite specifically focused on Non-Investment decisions part of Wealth Management (CFO).

Furthermore, part of the duties of a PWFO is to assist in the selection, validation, monitoring, and working continuously with CIOs, for example, asset managers, custodians, fund managers, and other service providers to ascertain that the client’s objectives are achieved.

- Financial & Investment Related Services:
- Information Gathering
- Risk profiling, goals and aspirations and 5 online questions
- Lifetime Cash Flow Services
- Wealth Planning
- Tax Planning
- Corporate Trust Services
- Estate planning
- Service providers due diligence
- Investment Managers due diligence
- Portfolio reporting software due diligence

In terms of the second dimension, a PWFO should only provide informational advice without specifically pointing to investing in any financial product or to any investment manager. For a PWFO, separation of duties, in this case, is a key concept which helps prevent conflicts of interest and abuse of power. 

So it is in the interest of each individual that they have one trusted qualified independent professional who can become their Wealth General Practitioner.